Tell me more about widgets

To a larger degree, your backlink profile is made up of backlinks from external sites (also known as referring domains) that contribute to the overall strength, relevance and diversity of your domain’s backlink profile. In terms of tracking potential upcoming algorithm updates, it’s best to track industry commentary …

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Things your competitors know about anchor text

On-page SEO is the practice of optimizing individual web pages in order to rank higher and earn more relevant traffic in search engines. On-page refers to both the content and HTML source code of a page that can be optimized, as opposed to off-page SEO which refers to links and …

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Try to get involved in the human element of web data.

This is one of the many reasons why trust between your businesses is so important. For SEO to truly work and be sustainable, it needs to include a process of build up. Any SEO consultant who says otherwise is fooling you. SEO is an ongoing effort, but one that is …

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Have your pages rank for the right meanings and the right contexts

As you gather intel on your website’s audience, the competition and commonly used keywords, it’s up to you to make informed decisions to determine which SEO strategies make sense for your business. Staying relevant is crucial to ensuring your website visitors are happy with what they find on …

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Using traffic estimation tools in conjunction with web 2.0

White Hat SEO are keywords tailored to a particular audience and fall within SEO best practices. Things like: so many businesses out there don’t even understand what SEO is. When a visitor looks at your site, it’s all pretty colours and clickable things. When a search engine looks …

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Understanding scraping

Location is one of the most financially valuable metrics used in mobile advertising. At first, you will need to do this manually. When it comes to Search Engine Optimization, the content will play a huge role in your rankings. As they say, “Content is King, Link Building is Queen”. Remember …

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Create a search marketing strategy based on gateway sites

A 2016 WordStream survey found that 72 percent of people who searched online for something local visited a store within five miles. Links are still incredibly important, even in this day and age. Anyone is looking for high-value links from relevant sites in their industry. Google, for example, will punish …

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Are search volumes affected by backlinks

Ensure links to your website aren’t trying to manipulate rankings by using keyword-heavy phrases in anchor text. Start focusing on your visitors, on the people that want to buy your product or services. If your business is not making the most of the services of an industry-leading SEO agency …

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I bet you didn't know this about web portals

Someone may search for particular outdated statistics only for comparative purposes. The bounce rate is an important metric to measure the relevancy of content to users. Backlinks from relevant sites in your niche will be worth significantly more than ones from irrelevant sites or webpages. Some people believe that links …

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Why were web portals so popular?

For maximum ranking potential in search engines, ensure that no affiliates or 3rd party vendors use the same descriptions that you are using. When we talk about trust through age, we're talking about the indexed age (i.e. the time since Google originally found you). But, more importantly, what happened …

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Self-publishing Parasite SEO based purely on widgets

Although the content-type meta tag may not seem to have great impact over the SEO of a Website- it will assist the Browser with defining the Character Set (charset) of the HTML document and rendering the content correctly (especially special Characters). Use social media networks to promote other people’s …

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The broken link-building method aided by analysis

Link building is definitely one of the most important aspects of SEO strategy. But, finding good sites to comment on might be a daunting task. Develop a winning SEO strategy to stay ahead of competitors who let their sites fade away. Behind The Scenes – The Code Not all websites are …

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Lessons I learned about bounce rates

Video provides another big opportunity for search acquisition. Not only do videos often appear in blended search results, but YouTube is now the second largest search engine (after Google), accounting for 3 billion video views a day. Localising your search engine optimisation can offer a range of great rewards to …

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Repurpose old anchor text

There are three tech companies in the world that most of us will have heard of: Microsoft, Apple and Google. However, only Google has managed to infiltrate our lives in a complete way in a relatively short period and the reach is growing all of the time. In mid 90 …

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Build links the right way

To combat possible future updates, you can also ensure your site is engaging and of high quality. To do on-page optimization today, webmasters and SEOs should pay more attention to the semantic context of content on the website and focus less on keywords. Link reclamation involves the discovery and replacement …

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Try to target a hungry crowd by paying attention to citations

SEO will never be a one-size-fits-all exercise. Google doesn ’t want a website owner to be able to artificially climb its SERPs. Rather, Google wants websites to climb the ranks only when they are genuinely valuable and popular with the audience. It wants to see natural, organic links that you …

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Taboos about search engine spiders that you should know

Top Search engine positioning is the Holy Grail of all search engine optimisation professionals and enthusiasts alike Keyword density is the percentage of times a keyword is used in the copy. Once you’ve started your local SEO effort, the next stage is more aligned with the rest of SEO …

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