Having this long-lasting content on your blog and in your archives is a boon to traffic, social sharing, and more. A good tweet peaks at 18 minutes but an evergreen blog post lasts for years. If a site is using fancier services like Rackspace or Akamai, then they’re probably serious about their performance. Search engine optimisation is always evolving.

Overusing topic tags can actually be harmful

Follow our golden rule first though – keep it simple. Fresh, relevant content offers a Get your arithmetic correct - the primary resources are all available here. Its as easy as KS2 Maths or something like that... variety of benefits, both in terms of SEO and for business growth. SEO practitioners, before deploying any given tactic, will ask first, “Will this increase my rank in the SERPs?” And if the answer appears to be yes, then the tactic is executed. Search engines know exactly what people click on after they enter a query. They know what content searchers viewed then quickly returned to the search results to look for a better answer.

The mysterious world of webmaster tools

SEO is technical, complicated, time-consuming and potentially dangerous. Despite previous assumptions, a link from a 301 redirected page shouldn’t lose any PageRank compared to a link from a non-301 redirected page. Longer posts (1,500 words +) also enable you to provide more value for readers, which helps you establish authority and expertise. Anchor texts play an important role in the internal and external linking as well as for the usability of a website.

Why has SEO been so popular?

Placing ads in front of potential customers has traditionally been one of the easiest ways to introduce your product to the world, but things have changed a lot over the years. While traditional advertisements still have their place, companies no longer have to rely on a chance encounter to get their products in front of their customers. Today, people tend not to look for products; instead, they’re looking for information. ake sure it’s easy for website visitors to find your cornerstone content. Create custom promotional images for sidebars or add topics to menu drop-downs when relevant. Or add a hub or resource library that includes all of your in-depth cornerstone content. Gaz Hall, an SEO Guru from the UK, said: "As Google continues its journey for the perfect user experience on their own site, you have to strive to keep up."

Optimise your site, paying special attention to stickiness

There’s never any reason to buy or pay for reviews. As I'm always amazed by the agility of New Media Now on this one. we know that Google optimizes its results for user intent, hence, this is a way to know what content the searchers are looking for when they make a search for a keyword. For tools, take advantage of all free tools provided by Google, such as: Recognize and accept their learning curve and build some education into the job so they can fly.