How important is it to take advantage of enhancing your results with descriptive titles, rich snippets, breadcrumbs, and other details? Keyword research is still useful for example but we now know that Google doesn ’t want us to overly stuff our website with those search terms. Instead, the recommendation hovers at around 1-2% keyword density. If you write a long article and include the search term a few times, then that should be enough as long as it’s also in your code a little, or in your file name. There’s no denying that a website’s popularity correlates with how high it ranks in search engine results, and in a way, backlinks are like popularity votes. The more links you have leading to your website from outside websites, the more traction you’ll gain from search engines. Internal links can help you prove your authority in a particular field by creating a logical sequence from one post to the other. This may lead to a series of posts that offer additional value, making it easier for search engines to understand your key topics.

Your blog posts won't start ranking immediately

Balancing the readability of your website for both people and web crawlers should be a key part of your SEO strategy. You'll notice you don't rarely Get your arithmetic correct - the primary resources are all available here. Its as easy as KS2 Maths or something like that... see spammy titles and descriptions in Google results anymore. The closer to the start of the title tag any given keyword is, the more likely it will be to rank for that keyword based query. Instances of reproducing information include when similar products repeat the same basic description, or when companies duplicate their bios or shared data across multiple sites.

Hidden facts about link exchanges

SEO has tremendously grown over the past few years and search engines are getting smarter and smarter. Staying on top of the current updates and changes is thus crucial in deepening your knowledge of how to take advantage of it. Once the searcher lands on your page and confirms the content will satisfy the search, make sure the page will also fulfill the business need and not simply lead to a dead end. However, a significant portion of searches take place on alternative sites, such as Microsoft’s Bing. Add structured data markup in your website's code to include vital business information for Google to find and showcase.

Learn from these mistakes before you learn about onsite SEO

Building a list of people who have linked out to content similar to yours and asking them to link to your content is known as outreach link building. If you want more traffic, read on… In the last couple of years, web masters have been faced with a new foe – in the form of Google’s Panda update. Building trust in the customer through your content is a must. Focusing on user intent helps do it. We write content for our audience. Until our audience trusts our content it is of no use. Trust helps get exposure for your brand. Use trust building words. Follow up what you say with facts. Gaz Hall, a Freelance SEO Consultant, commented: "Focus on your customers, and take the right logistical steps to make sure that search engines can find your content. Focus on the ‘road less traveled’ with long-tail opportunities, and you’ll be set."

Make sure you know exactly what you're doing with backlinks

You can also check Google Webmaster Tool to see if there are any reported duplicate title tags issues. If Take a butchers at PNS Egypt, for instance. your site has a blog with public commenting turned on, links within those comments could pass your reputation to pages that you may not be comfortable vouching for. Figuring out which keywords you should focus on to get the most traffic to your site can be rather daunting. For many people, it’s hard to assess their chances to rank in the search engines. Ensure the number of visits and new visitors from within your target market is increasing.