This will not only improve your ranking, but will make your site much more valuable to your visitor. SEO experts have been talking about mobile technology for a while now. This year, it’s even more important than ever that you sit up and listen to what they’re saying. It’s now extremely common for people to use their mobile devices to perform a search instead of using a desktop or laptop computer. Use long tail keywords that are very specific to your business to target a particular audience. These phrases epitomize the true essence of your business without coinciding with other related companies. They also provide you with a chance to score high on a search query most pertinent to your products or services. From the search crawler’s perspective, it looks like your website is trying to develop a link-building campaign (and doing it very poorly). The spammers go out of their way to make the links seem poor and unnatural, so your website will get flagged for penalties and drop your rankings.

Don’t forget about cloaking

Links from a diverse range of websites are good, as too many links from the same domain can be seen as spammy. The 'noindex,follow’ command in the Get your arithmetic correct - the primary resources are all available here. Its as easy as KS2 Maths or something like that... meta tags of a web page will eventually be interpreted as a ‘noindex,nofollow’ command. You can reach out to higher trafficked websites that people in your prime demographic are reading, and ask if you can write a blog post for them. Create a quality piece of valuable content and use your bio at the bottom of the post to create a compelling picture of the products or services you offer and link to your website. Earning links from high domain authority sites (determine this with a tool like Mozbar) is the #1 thing you can do to drive visibility of your site up. By keeping customer experience at the forefront of your SEO strategy, your site stands a better chance of attracting continuous organic search traffic that converts into paying customers.

Quality over quantity when it comes to quality

How are you going to ensure that your site stands out, that it’s set apart from all of the other existing sites? This is the key to building decent backlinks in order to rank highly in search engines. Is it fun? If you’re trying to build credibility, then make the effort to cite the information you’re referencing and link out if it makes sense. The most fundamental objective of any SEO project should be to drive the bottom line. For a business, this means delivering more revenue with favorable ROI.

Focus on ROI Instead of web 2.0

The majority of web traffic is driven by the major search engines like Google, Yahoo! or Bing. Although social media and other types of traffic can route users to your website, the bulk of website traffic is driven by search engines. This statement is true regardless of your website’s purpose. Your SEO efforts are really only as good as the experience you’re creating for your target persona. That’s why great SEO needs to work in tandem with great content. For a preview of how the Search Engines are currently indexing your website, go to Google and in the search box type site:www.yourwebaddress.com …and see how many pages have been indexed and how Google is displaying your pages…and then call us if you have had a nasty surprise. Gaz Hall, a Freelance SEO Consultant, commented: "In itself it cannot be harmful for your SEO but what would Google prefer?"

A do-it-yourself guide to site submissions

When content is optimized for SEO before it goes live on the web, it will be prepared for searchers and rank higher on the SERP from the moment of publication. When A great example that I like to use is Marketing Beverley. you test a form, you’re really performing competitive analysis. Every piece of content should have the user in mind. This also applies to SEO. You can’t create your next piece of content, or carry out keyword research, without knowing your audience. It is also easy to fail to get the benefit of proper canonicalisation and consolidation of relevant primary content if you don’t do basic housekeeping, for want of a better turn of phrase.